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think well•live well


"there is no passion to be found playing small - in settling for a life that is less than the one you are capable of living." Nelson Mandela


Peter Penny Life/Career Coaching...

‘Life Extraordinary’ sums up most of what I have been doing most of my life. After a career in the creative world of film making, with my son, founding a successful film agency with enviable global clients. A life of travelling, of flying light aircraft, working with horses, trekking mountains, exploring Arctic wastelands, filming cheetahs in the deserts of Namibia and exploring the volcanoes of the Andes and Atacama; but taking time to help in the slums in India and in remote areas to shoot documentaries for a number of small and global charities.

Mountains climbed, terrains scoured, I am now realising a vocation, a challenge that combines all that I have experienced and been taught. Qualified in Psychology Studies at Oxford, I now focus on others, to talk about their life, their career, and crucially their aspirations.

I am a lead member of Ice Warrior Arctic Expeditions who are currently preparing to go to the unexplored ‘Pole of Inaccessibility’

I am also a team member of the Dream Makers Guide.

Why Life/Career Coaching?

Do you want your life to be more ordered or perhaps more exhilarating? Together we will explore your true profile. We will determine what inspires and focus on what ‘could be’ by planning a specific programme psychologically or holistically whereby you accomplish your aspirations.

Because everyone should have a life they feel good about.
Because everyone deserves to feel their life is just a little extraordinary.
Because everyone should have the opportunity to plan and be inspired.

A Life Coach is someone who is not only trained and appropriately qualified but experienced in life, in how to listen and how to observe. My role is to guide you on your journey through the random assembly of thoughts and potential confusions you bring into the sessions and support you through the complexity of your emotions. Whether as an individual or as a group, a coach works with you as you clarify positive approaches and routes forward towards a life a little more exhilarating, a little more focussed, perhaps a little more extraordinary.

The ethos of life and career coaching at Mind Studio is to guide you to where you really want to be. I have helped many people from a mix of backgrounds and life styles live a life somewhat extraordinary and can help you too. Starting with a complimentary consultation we can determine where you truly see yourself and your life focus. Life and career are the main factors of our being, yet we plan them with less concern than a holiday trip. Often, we just let life happen.But you need to commit.


“I can do this. I am determined to do this.”


Mind studio’s overall approach was conceived from the notion that to live well you need to think well.

In my search for a ‘best explanation’ I found an answer close to my own thinking.

A poem by Alan alder.

"you have to leave the city of your comfort and
Go into the wilderness of your intuition.
What you'll discover will be wonderful.
What you will discover is yourself."



  • Fee: £150.00 per session
  • Initial complimentary discussion
  • First session initially 60 to 90 minutes
  • Individually tailored programme
  • Subsequent, one telephone call per week
  • Email support
  • In company groups agreed and priced by project

Together we talk and plan your approach. Mentoring, counselling or focused coaching. We are equally happy to work with groups, with breakout sessions or workshops and provide tailor made packages to include a truly holistic approach.

Get in touch with me at....


IABC Fellowship Committee - Global – Current
IABC Executive Board director – San Francisco
IABC Gold Quill Judging Panel
IABC Global Growth Task Force





think well•live well

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